Introduction: Redefining Digital Advertising for MAX Cookies in Guatemala

Explore the exciting world of digital advertising and discover how our strategic collaboration led to the launch of a FOOH (Fake Out of Home) campaign for an iconic cookie brand in Guatemala. In this blog, we’ll take you behind the scenes of our collaboration, from conception to execution at the Torre de el Reformador, a landmark recognized by many Guatemalans. Find out how we managed to create significant impact and achieve thousands of views on Instagram without paid promotion, reaching a massive audience in record time.

1. Joining Forces for an Iconic Campaign

Dive into the exciting collaboration between our company and CMI for the launch of a FOOH campaign in Guatemala. We’ll explore how we combined our knowledge and resources to create an effective advertising strategy that highlighted the unique features of the product and resonated with our target audience.

2. Creating the FOOH Ad on Social Media

Immerse yourself in the process of creating the FOOH ad for MAX Cookies. From selecting the Torre de el Reformador as a landmark location in Guatemala to producing the visual content, we’ll explore how we designed a unique experience that captured the public’s attention and made a significant impact on social media.

3. The Power of Location

Discover how choosing the Torre de el Reformador in Guatemala for the ad shoot contributed to the success of our campaign. We’ll explore how the location not only provided an impressive backdrop for our visual content but also helped generate interest and engagement among our local audience.

4. Reaching New Heights on Instagram

We’ll analyze the results of our advertising campaign and how we managed to achieve thousands of views on Instagram without paid promotion. From the promotion strategy to audience interaction, we’ll explore how our collaboration helped us reach new levels of success on social media.

5. Positive Impact and Recognition

Finally, we’ll evaluate the positive impact of our FOOH ad on the launch of the campaign for MAX Cookies. From brand recognition to user feedback, we’ll analyze how our advertising campaign created a lasting impact and strengthened the brand’s presence in the Guatemalan market.

Conclusion: Innovation and Creativity in Digital Advertising

In a digitally connected world, strategic collaboration and creativity are key to success in digital advertising. Our collaboration with the iconic MAX Cookies for the creation of a FOOH campaign at the Torre de el Reformador is a testament to the power of collaboration and innovation in creating effective advertising campaigns. By continuing to seek new ways to connect with our audience and stand out in a saturated market, we are paving the way for a future of continuous success and sustainable growth in the world of digital advertising. Join us on this exciting journey to new heights in digital advertising.